We’ll be singing
When we’re winning
We’ll be singing
I get knocked down
But I get up again
You’re never going to keep me down
- from ‘I Get Knocked Down’ by ChumbaWumba
Painful as these times are for many companies, recessionary periods are times when disruptive innovations emerge across industries. With old strategies are broken, executives are forced to embrace new strategies.
Knowledge@Wharton has an excellent article about companies ‘getting up again’. If you are not familiar with Knowedge@Wharton, I recommend checking it out. It is chock full of fantastic practical articles for managers.
The article is entitled “Why an economic crisis could be the right time for companies to engage in ‘Disruptive Innovation‘”
In the article, Paul Schoemaker, research director for the Mack Center for Technological Innovation at Wharton (and DSI founder), argues that companies need to use the pressures of the down economy to push “Big I” innovations within their organizations.
So all together now!
We’ll be singing
When we’re winning
We’ll be singing